Pureauty Naturals - skincareinhawaii review for Skin Lightening Serum

🌱 Natural Skin Lightening Serum - Pureauty Naturals 🌱 (first impressions) 🌱 Star ingredients 🌱 [6] Jojoba Seed Oil - moisturizing, nourishing, & skin restorative [7] Kojic Acid - skin brightening & antioxidant [8] Glycerin - humectant/hydrating [19] Alpha-Arbutin - skin brightening & antioxidant (number refers to where it stands on the ingredient list) - Price: $18.45 (Amazon) - Texture: Creamy Gel Serum - see texture in video - Size: 30ml - Rating: 4/5 So far so good with this serum, but I still feel like I need more time to truly know if this works. I’ve been using this serum for a little over a week now and I have really enjoyed using it both day & night as my brightening serum. The main two brightening ingredients are Kojic Acid & Alpha-Arbutin which are very great skin brightening ingredients & sets this aside from other skincare products that mainly focus around vitamin C. I would say that if your skin can’t handle vitamin C very well or if you want to supplement your vitamin C and give your pigmentation an extra punch then this is the product for you. I really enjoy that this is a pump and is really easy to dispense product & I love that this actually dries down to a semi-matte/neutral finish on my skin. I will probably mainly use this during the day just for that benefit as I don’t like looking shinny throughout the day. Note that this also has a slight warming effect when first applied on skin. Or at least that was my experience with this product. I believe it is due to having Peppermint Leaf Extract in the ingredient deck. 🌱 Final Conclusion 🌱 I really am enjoying my experience with this serum so far & will continue to mainly focus on using this during the day. I possibly may even layer it on top of a vitamin c serum to get double brightening & double antioxidant power throughout the day. I think that if you’re interesting in some great brightening ingredients then this is a great place to start, but it probably won’t give you immediate results, but instead will reveal a brightening complexion with continued use.